As a Senior Marketing Cloud Consultant, you are a strategic partner for clients, helping them maximise the potential of Salesforce Marketing Cloud to drive customer engagement and business success. You excel at translating complex marketing and business requirements into scalable and effective Marketing Cloud solutions. Your deep understanding of Marketing Cloud’s capabilities, automation, and data-driven marketing strategies makes you a trusted advisor. You will work closely with stakeholders, solution architects, and technical teams to design, implement, and optimise marketing automation strategies that deliver meaningful customer experiences.
Work Setup:
Onsite
About You:
You're the "roll-up-your-sleeves" type who is always willing to take on new and/or bigger challenges, an ardent learner who is always looking to improve while taking accountability for each project you undertake. You're a natural leader who works well with others, and working in a fast-paced environment while confidently with minimal supervision is a piece of cake for you.
Key Responsibilities:
- Business analysis including review of existing processes, systems, documentation.
- Identification of different use cases and test scripts specific to captured user requirements.
- Contribute to solution design while working alongside Solution and Technical Architect(s) and other team members.
- Mapping requirements to capabilities leveraging and maximising standard features.
- Lead end-to-end Salesforce Marketing Cloud implementations, including configuration, data migration, and integration with other platforms.
- System configuration and customisation in line with solution design and while adhering to best practices and standards.
- Conduct user training sessions and promote user adoption of Marketing Cloud features.
- Develop and execute automated marketing campaigns using Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
- Perform data gathering to define, and document business requirements and work closely with the Solution lead designer in mapping solutions per requirement.
- Provide input to projects estimate specific to a declarative part of system design.
- Identify different use cases and test scripts specific to captured user requirements.
- Manage the implementation of SF Solution design to meet business requirements.
- Perform system configuration and groundwork per specification of an architect or lead designer.
- Provide advice or suggestions for improvement according to the objectives of the design.
- Participate in efforts to develop and execute testing, training and documentation.
- Participate in hypercare support to provide assistance to end users.
- Stay updated with the latest Marketing Cloud features and industry trends to provide clients with innovative solutions.
- .
Minimum Qualifications:
- 5+ years of experience in Salesforce Marketing Cloud implementation, configuration, and strategy.
- Salesforce Marketing Cloud certifications required including but not limited to Marketing Cloud Consultant, Marketing Cloud Administrator.
- Proficiency with Marketing Cloud Studios and Builders, especially Email Studio, Content Builder, Journey Builder, and Automation Studio.
- Proficiency in AMPscript and Server-Side JavaScript (SSJS).
- Ideally someone who has a background on either of the following: Salesforce administrator that is heavily stakeholder facing & has implemented internal Salesforce projects A technical business analyst who has specialised in Salesforce with experience in Salesforce configuration A traditional salesforce functional consultant Excellent organisational, verbal and written communication skills.
- Tenacious, detailed oriented and self motivated.
- Strong understanding of Salesforce Sales cloud and Service Cloud and Experience cloud solutions.
- Experience with server-side web development design languages, scripting tools, and protocols such as HTML, XML, JavaScript, HTTP, and CSS is a plus.
- Strong Data Analysis skills are required.
- .
Preferred Qualifications:
- Knowledge of applications, relational databases and web technologies.
- Knowledge of the digital marketing landscape including but not limited to Google Adwords, Meta etc.
- Data Cloud knowledge would be preferred.
- Experience with Agile development methodologies.
- A desire to work within a fast-paced, collaborative, and team-based support environment.
- Actively developing their professional network through participation in technology user groups, networking events, and technology organisations.
- .